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We watch the shelves so you don't have to.

Issue 001 · Tuesday, 14 July 2026

Staple Watch · this week

Broccoli

Issue 001 · published Sunday 7 Jun 2026 · prices measured Friday 5 Jun 2026

A side-dish staple that swings hard with the seasons. We pick the cheapest valid pack at each supermarket — sometimes that's the fresh head labelled NZ-grown, sometimes it's a frozen bag without the marker. The NZ-made breakdown below shows the split.

Cheapest this week

$5.54/kg

at PAK'nSAVE

What we measured

The two SKUs behind the headline.

PAK'nSAVE

Frozen Whole Florets Broccoli

SB

$5.54/kg

as a 1kg pack, $5.54

Measured at PAK'nSAVE on .

SKU 5294382-EA-000

Woolworths

woolworths frozen broccoli florets

woolworths

$7.78/kg

as a 450g pack, $3.50

Measured at Woolworths on .

SKU 897155

We measure the cheapest valid SKU per category at each store every Friday. These are the actual products that drive the prices on this page. How we choose →

Price history

Broccoli prices since 29 April 2026

$8.01$5.2629 April 202612 July 2026
PAK’nSAVEWoolworthsY-axis: $/kg

Our weekly price record goes back to 29 April 2026. The chart fills out as the corpus grows.

NZ-Made breakdown

What’s labelled NZ on the shelf this week.

Woolworths: All 3 heads of broccoli we measure here carry the NZ-made marker on packaging. The cheapest pack labelled NZ-made comes in at $2.29/each (fresh vegetable broccoli head, $2.29).

PAK'nSAVE: 2 of 4 heads of broccoli we measure here carry the NZ-made marker on packaging. The cheapest pack labelled NZ-made comes in at $10.91/kg (Steam Fresh Broccoli, Carrots & Baby Peas Vege Mix, 2 x 160g pack at $3.49). The cheapest pack without the marker is actually cheaper per kg: $5.54/kg (Frozen Whole Florets Broccoli, 1kg pack at $5.54).