Kepie
W  A  T  C  H

We watch the shelves so you don't have to.

Issue 001 · Saturday, 30 May 2026

Kepie Watch / What house-brand actually saves this wee

Pricing · this week

What house-brand actually saves this week.

This week the receipt is quiet — back next Sunday with a fresh read.

The template behind this page didn’t fire this Friday — the data didn’t cross the threshold we treat as worth publishing. The page stays here so the URL never breaks; check back next Sunday or browse the archive for past issues.

How we measure this

For each staple where both a house-brand pack and a name-brand pack appear in the cheapest valid pool, we compare the cheapest of each at pack price, then sum the difference across the set. A house-brand pack is one carrying the supermarket’s own label.

Read more

Kepie Watch · Issue ending Monday, 25 May 2026

How we measure →